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The Complete Crop Fertility Solution

About

Bio-Gro Inc. manufactures over 130 individual crop fertilizer formulations and provides customers the ability to design unique custom blends, based on specific soil needs and their proven three-step fertilizing method. Their specialty is the development of precision fertilizer and production systems that give customers the highest yields and quality.

The Challenge

Bio-Gro came to BrandCraft for a new website, and as we started the process, we quickly a struggle to effectively communicate the elements their complex product.

Outcome

BrandCraft was able to take the burden of communicating everything through heavy content with a design language that included a color-coded system for different product types and fertilizing stages. Making it easy for the consumer to follow without losing important information. It was so successful we took the same design language from their web design into their product labels.

BioGro

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Comprehensive Website Redesign

Over 80% of consumers research products and services online before making a purchase decision - making your website your greatest sales tool. Make sure it is providing an experience to close the sale through its visuals, content, and functionality.

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Updated Branding and Identity

Branding and identity can be a tricky thing to manage. Successful branding is consistency at all touch points of your business that leads to trust and buy-in from potential customers. Knowing the identity of your brand – how it looks, sounds, and feels – ensures the quality of that consistency. Working alongside you, we can create a detailed brand identity that will act as your guide to consistency to increase awareness of your brand.

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Reimagined Label design with color coded mineral system

As your business grows, your graphic design needs usually increase with it. Between business cards, stationary, flyers, cut-sheets, and displays, your graphic design needs can be tough to manage We take time to understand your brand and assess your growing business’s needs. Successful designs have longevity and the effectiveness to drive results to help your business thrive.